Prior to 1987 the DEC logo was with blue rectangles. In 1987 it retained the font but the color became a dark red. |
Harlan Anderson badge for DEC, identifying him as employee #2. |
In late May 1957, Olsen and Harlan Anderson, a
colleague at Lincoln Labs, approached a venture capitalist company with a
proposal. They got an investment of $70,000 for a 70 percent share in the
company. There was pushback from the investors about “computer” being in the
company’s name, because at the time computers were large, expensive, mostly unprofitable
machines – think IBM and UNIVAC – hence the name became Digital Equipment
Corporation.
The situation in Maynard was this: The American Woolen
Company had a last burst of busy-ness at the mill during the first years of the
Korean War, but those contracts ended in late 1950. A group of local business
people tried to arrange financing to buy the property in 1950. That failed. Not
until July 1953 did a group from Worcester, calling itself Maynard Industries
Incorporated, close a deal. By 1957 the mill complex was almost entirely
rented out to dozens of businesses. Only because of a timely bankruptcy of a
small company named Maynard Mill Outlet did space open up when Olsen and Andersen
came calling on July 9th. After a few visits they signed a three-year lease on August 27th for 8,680
square feet at $300/month. They and Stan Olsen – Ken’s younger brother – spent weekends
painting the space themselves, then bought office furniture from Gruber
Brothers on credit.
For the first three years they were producing electronic test
modules for engineering laboratories, meantime working on Phase II of their
plan: Digital's first computer, named the PDP-1. By October 1961 the company
had grown to 265 employees and annual sales were approaching six million
dollars. In time, DEC made Maynard "The mini-computer capital of the
world."
Wedding photo of Kenneth Harry ("Ken") Olsen and Eeva-Liisa Aulikki (“Aulikki”) Valve. December 12, 1950. |
There is a great personal story of how Ken pursed his wife. On
vacation from graduate school and visiting his parents in Connecticut, he was
smitten with a woman, Aulikki Valve [full name: Eeva-Liisa Aulikki Valve], from Finland who was visiting the neighbors for a week.
Nothing came of it at the time, but after she returned to Finland and he to
MIT, he could not stop thinking about her. Olsen wrote a letter, asking if he
might visit. Her reply? “Don’t bother.” Not taking no for an answer, he left MIT,
took a ship to Europe, bicycled to Denmark, then ferried to Sweden, where he
got a job as an electrician at a Swedish ball-bearing factory. This journey to
Sweden was perhaps not entirely crazy. His mother’s parents had come from Sweden
(his father’s from Norway), so it is possible that he had relatives there.
Once settled in, Olsen wrote Aulikki again. This time she
agreed to see him. Olsen quit his job, traveled to Finland, arrived at Aulikki’s
parents’ house, and proposed marriage. The response was “No”, from both Aulikki
and her parents. Did Olsen return to the U.S.? No. He continued to court Aulikki. After two months,
the answer became “Yes.” They married, in Finland, December 12, 1950, then returned
to Massachusetts where he competed his graduate degree.
Olsen had always said that the reasons he started the
company in Maynard was the low rent and the availability of an under-employed,
factory-skilled work force, but an unspoken reason might have been the presence
of a Finnish-speaking population, to help his wife be a bit less homesick.
Although the Olsens lived in Lincoln, there are many mentions of Aulikki and
their three children visiting Ken at the mill. Aulikki died in 2009, after 59
years of marriage. Ken two years later.
This is the beginning of a series of columns about DEC.
If there are errors, send corrections to damark51@gmail.com.
And send interesting anecdotes. Particularly interested in learning about the impact of DEC on life in Maynard.